Complementary balance marketing execution of the guarantee.docVIP

 PAGE \* MERGEFORMAT 13 Complementary balance marketing execution of the guarantee Marketing Execution refers to the implementation of the company’s marketing objectives marketing team to complete the marketing process, the speed and degree of perfection, or the degree of implementation of the policy called marketing. Marketing Executive power mainly in the marketing team members in marketing process how specific marketing policies, program-oriented. Marketing objectives such as decomposition, refinement, market planning, development, upgrading. Ultimate expression of the results in line with the company in marketing development goals. A marketing team, marketing execution by the director of marketing, marketing team, organizational structure, marketing team, the marketing environment in which the three aspects of the decision. In most of the marketing environment, a marketing team of marketing execution depends primarily on execution of marketing, director of marketing control of art, and marketing execution control of the arts can reflect on two levels: First, the technical level: the technical level is good at using a variety of techniques targeted to resolve the problem of marketing execution, like Jian Zhao, focusing on a move one type of skill. First, consciousness: consciousness level is good at ideas to build awareness of ability to solve marketing execution, be good to establish a strategic way of thinking to interpret the art of marketing execution. So how to create a sense of resolve on the execution of marketing it? I think that the marketing director should have the ‘complementary balance of’ consciousness, from consciousness to build the solution an ideal marketing execution methodology. (A), what is called ‘complementary and balanced’? ‘Complementary and balanced’ is the author 10 years of marketing, summed up the practice of a methodology. ‘Complementary and balanced’ is based on an operator as a whole (through the extension of this expa