Country Garden decryption.docVIP

 PAGE \* MERGEFORMAT 21 Country Garden decryption Country Garden to create a miracle be devoted to the role of advertising, but its true success relies on the quality of its inexpensive and accurate target market strategy, the villa will be an organic combination of dreams and ultra-low prices, and create a ‘to the white-collar villa ‘in the blank market. Country Garden, but this model is worth looking into and reflection. Come to the fore was not ‘fall from the sky’ Country Garden is a good at creating myth enterprises. 10 years ago, the famous curator Wang Zhigang involved in the planning of the Shunde Country Garden, the school success of the operation of the first Country Garden from its original insignificant to soar. Bi Longan from out of control: South Country Garden, Guangzhou Country Garden, all Security Country Garden, Country Garden Flower City, Shunde Country Garden, Licheng Country Garden, almost a year, so that peers see stunned to give consumers an eye-opener. Country Garden to upgrade from a phenomenon as a model, in 1999, Guangzhou Country Garden Country Garden mode of operation be called a classic. Country Garden began in 1999 in Guangzhou, at the start not do publicity, not advertising, since the same time, 70 floor building, hundreds of crane simultaneously, resulting in ‘dark pressure the city’ siege of the broad market trend, many consumers holding cash at hand to wait for Country Garden opened. 2000 Spring Festival, Guangzhou Country Garden to the average price of 3,000 yuan per square meter launch own garden house, the price even higher than the same lot of rough housing cheaper, ultra-low prices of the industry felt a huge impact and shock, and create sold out more than two months a miracle. Wang Zhigang this has a very vivid metaphor: ‘like an elephant broke into a china shop. ‘ The launch of the 5.1 Golden Week is the Country Garden Country Garden Phoenix City is another mode of reproduction. Phoenix, enclosure 10000 acres, is cur