Cross-industry marketing- How different would like to open days.docVIP

 PAGE \* MERGEFORMAT 12 Cross-industry marketing: How different would like to open days March 19, 2005, Sichuan Changhong with the United Kingdom Life Insurance, China People’s Insurance co-signing ceremony was held in Chengdu, which means home appliance industry and the insurance industry staged ‘hand’ drama. In recent years, intensified the wave of cross-industry marketing, household appliances, insurance, clothing, beverages, food, media, and industries between the two sides seemingly irrelevant, but in the whimsical idea, walked together. ` In November 2001, Kelon health initiatives in harmony with, creating a marriage of the first of its kind real estate and home appliances. Since then, from October 2002 Haier and nam-aw of the first joint, to December 2003 the US’s Olympic Park, cross-sector work together, and then to the West Bank in March 2004 the mangrove of wine with the LG and Honeywell Introduction Huan, real estate and home appliances is an endless stream of cross-industry Ryoen. October 29, 2004, ‘China Central Television?? China Merchants Bank signed a strategic partner-cum-discussion-style Chinese Private Enterprise Development Forum’ held in Hangzhou West Lake. China Merchants Bank and China Central Television has also become the first strategic partnership between the for-profit commercial organizations. November 15, 2004 to December 31, 2004, the Great Wall computers will be jointly with the China Life Insurance ‘Fashion million machine 1 million safe-li’ large-scale promotional activities. In mid-December 2004, Erdos and Haier launched ‘wool appliances’ brilliant performance. The most eye-catching, is the joint structures Ordos cashmere fine with the Haier washing houses, consumers can witness the Ordos cashmere sweater in the Haier roller washing machine washing, drying, drying and so the entire procedure. This is the cashmere apparel giant with a giant home appliance industry, cross-industry alliance of strong brands. Erdos, and Haier