Data Analysis in the role of corporate governance.docVIP

 PAGE \* MERGEFORMAT 8 Data Analysis in the role of corporate governance MS is a medical health care products marketing company. Company is a private, in the early stages of development of the company due to family and friends to join, thus ensuring the company’s steady development. As the company grows past that in order to maintain the friendship affection management style has not adapted. This is MS’s first problem encountered another problem is that MS’s changes in the environment are having huge difficulties posed by: health care products market, will the chaos in the relevant departments as the country is no longer continue the strong regulation of . The MS is relying on advertising hype started, heavy advertising, light-market management, is the company’s inherent drawbacks MS. Because the regulation of regulatory authorities, MS companies can no longer continue to adopt the model of advertising hype, MS companies succeed in a relatively fair competition platform to sustain the development momentum, strengthen corporate governance will become an inevitable option. The ever-changing market environment also contributed to similar businesses, such as MS’s need for a way to be able to resolve the management difficulties. I referred to MS-style management company belongs to extensive company, this company belongs to owner of a pen, the subjective experience of the management is bound to lead companies to become performance appraisal system is not perfect, personnel management system is not perfect, data analysis systems are inadequate ‘ the rule of man ‘company. And these three, I personally think that the first thing to do in order to confront the deadlock is to establish a data analysis system. Everything in order to make the data speak reasoned assessment, all data-speak in order to make well-founded evaluation of personnel. Everything possible to ensure the data speak of marketing decision-making more scientific. Data analysis in the company management