Employee satisfaction and customer satisfaction is more important-.docVIP

 PAGE \* MERGEFORMAT 6 Employee satisfaction and customer satisfaction is more important? Whether in theory or practice of community circles, ‘customer is always right’ has always stuck to the one golden rule as an enterprise to guide the company’s human resources development strategy and business services marketing strategy. It is also in this theory, under the guidance of the enterprise to meet the real needs of the customer to obtain long-term development of enterprises. Theory of customer satisfaction (CS theory) is also its charm and magic of infinite wisdom and rational distribution of gloss. Until one day, a hotel because the customer’s unreasonable demands actually refused to entertain. ‘A ripple’, actually the hotel that looks like ‘absurd’ refusal has found a legal basis. Customer satisfaction theory has encountered an unprecedented impact on the enterprise, the society has produced a certain influence. In fact, with regard to issues related to customer satisfaction we have been experiencing, in the harvest, in reflection, in raising the ... ... the same time, we have heard the boss abuse of employees, deduction of wages and eventually collapse case. Employees and customers, is more important? How should trade-off? From the causal relationship between the dialectical point of view, customer satisfaction, that good things should be the ultimate result of customer satisfaction. In the customer satisfaction, employee satisfaction, shareholder satisfaction with the system consisting of a triangle, the customer satisfaction is the most important, this is everlasting. And how to achieve customer satisfaction? Employee Satisfaction is the key. Only when enterprises implement some measures and systems for staff satisfaction after which the employee was likely to provide satisfactory service to customers will only get a certain degree of commercial profits and ultimately shareholder satisfaction with the rapid development of enterprises. From this perspecti