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From OEM to own brand color TV industry out of the cycle of anti-dumping
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From OEM to own brand color TV industry out of the cycle of anti-dumping
The recent EU anti-dumping ‘big stick’ to the Chinese color TV enterprises re-waving, but the latter’s response to less intense Queyuanburu previous year’s ‘big stick’ seem to have become ‘cotton swabs’, but in this change behind is the number of domestic color TV enterprises in the international journey of the medication being resorted to the tactics had played an active role. ‘Affordable’ is not that everyone loves
Color TV, as the development of China’s household electrical appliance industry, the oldest competition in the market area of the order of the most perfect, has been playing a leader and pathfinder role. Not only for other related developments in the field provides a reference, but also for health care products, fast moving consumer goods and other non-related areas of growth played a template. Color TV symbolic significance of enterprise development is undoubtedly enormous. In China’s enterprises to enter the international market in the process of Haier, TCL, Xiamen Overseas Chinese color TV enterprises, represented by a head-start to participate in the international market competition, Hong Kong and Macao as a springboard swept the Southeast Asian market so, on Turkey to make a breakthrough into the European market, At the same time continuing to the Americas, Africa and other places of national expansion. It should be said, color TV enterprises in the international expansion, there is necessarily driven factors: on the one hand, color TV production capacity is expanding rapidly, the domestic market demand against the backdrop of saturation, forcing companies must be able to look for the release of spare capacity means the size of the domestic production of , cheap labor, and other advantages and perfect industrial chain overseas radiation. On the other hand, the EU and other developed countries for the manufacturing industry restrictions had caused
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