From quantitative to qualitative change- the integration of diverse operations.docVIP

 PAGE \* MERGEFORMAT 8 From quantitative to qualitative change: the integration of diverse operations Today, business diversification has become an unstoppable ‘flood’ swept across China, in pursuit of higher growth, breaking the existing business areas of space constraints, more and more enterprises begin to shake off the shackles of a single operator, greater freedom to invest in a broad, but also unpredictable diversity of ‘sea’ in the ‘test the water’. Small businesses to seize new opportunities and large enterprises to consolidate their position, it seems that a variety of different purposes can be found in the diversification of a reasonable answer. Do not you see the tape from 1981 to 1985, the telephone, color TV in 1992, to the electrician in 1993 to 1997, information industry, mobile communication in 1999, to 2000, white goods, TCL has been the expansion of impulse and cost pressures continue to conduct various kinds of attempts. However, if diversity can not be valid after the integration, then ‘carrier’ remains will be ‘Xiaoshan Ban’ competitive edge will not increase but will decrease and could even lead to the existing business of the ‘hollowing out’. Or does this TCL, the tape business already is the ‘dust-laden past’, and in the late eighties was once first in the country’s telephone business has also been a ‘yesterday’s story’, and holds high expectations of the information industry also got a ‘lose the wife of another folded soldiers’. Diversity really a bit like ‘rose thorn’ looks very much temptation, an inattentive will be bloody. This shows that diversity is merely the completion of half of the enterprise expansion strategy, in the layout to be basically completed its integration to enable them to harmonize with each other. First, cultural integration As we all know, the culture is an integral part of the basic operations, from the wide-area perspective, cultural interpretation and influence all aspects of business operations. Operat