Had the skills of successful marketing will sandaokan.docVIP

 PAGE \* MERGEFORMAT 11 Had the skills of successful marketing will sandaokan Peter Principle tells us that: Each person’s development process will be pushed to the edge of incompetence jobs, while successful another one is from a non-qualified jobs on the force came to be. In other words the development process of each person is their comprehensive quality and ability to continuously improve the process, but this process is to continually been Hom process. In fact, the marketing people to upgrade and success of the process is a force from an incompetent walking on the post, because the vagaries of the market or individual postings and promotions of itself so that we had the skills threshold, as a marketing organization composition at different levels, and each took a higher level requires members who have more marketing skills, in order to move toward a higher organizational level must be consistent with the organizational level required skills. From the skills point of view, at different levels of marketing personnel must possess a different function, a salesman at the grass-roots marketing, in order to be off line towards the regional director of market operations Hom; the regional director of marketing at the middle order to reach an even higher high-level or senior-level marketing management, decision-makers must be over the management of the regional market Hom; in high-level or high-level marketing, management, business decision-makers have to walk Hum. How to understand and walk through these three threshold? The first threshold: Operational Hom 1 What is the operation of Hum Canton is the grass-roots marketing, operations or first-line marketing staff must go through the first threshold, mainly including the development, promotion and implementation of the three skills. First is the development of skills, just enter the job market or in the grass-roots marketing, personnel must have the development of the second groups, terminal capacity of the n