How to meet the needs of the sales force-.docVIP

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How to meet the needs of the sales force-

 PAGE \* MERGEFORMAT 11 How to meet the needs of the sales force? March 10, 2005, T Ma Liang Dairy Regional Manager of Henan by train, went to office on the road in Taiyuan. He is somewhat reluctant to own through the six months of efforts to Henan region sales force set up, everything went to the formal, was about to breathe, but now the headquarters of a paper transfer order, but also to face a completely new market, is actually a mess, I heard that Li Taiyuan branch manager because of poor management, sales have been stagnant, the company policy implementation is not in place, the team of discipline and dealers listlessness, overall sales have slipped the last one in North China the name of the. About to face such a situation, Ma Liang can be comfortable? The first day: We have found the problem Ma Liang to Taiyuan branch soon after and Li in the transition to work. The next day he called a branch to open a forum for all the staff, but to lose morale and 9 o’clock meetings, and by 9:30 not yet in place, Ma Liang endured his anger, thinking: TMD, Xia Mawei I do? So undisciplined, so how can the market do a good job? He again went to sales assistant Wang reminder not to the employees. Himself and the neighboring salesman chatted up, from their mouths Ma Liang received is that sales staff that the company’s treatment of the peers are too low, although the original manager, Lee applied to the company several times, but the company has not been approved down . 9:40, the entire branch sales staff disregarded Chu’s invitation. Ma Liang said: ‘This is my first day of work, and I can not blame there are no time, because I did not make it clear that the purpose of the meeting. From now on, I hope that we can in time to attend the session, to develop the habit of punctuality. ‘Then he said. ‘Today, we all want to say to sum up the past shortcomings in our work and the need for the company’s support, of course, include all their needs. ‘ Everyone rushes to talk up

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