If you have no money to advertise.docVIP

 PAGE \* MERGEFORMAT 5 If you have no money to advertise If you have 20 million, you can hold the money to go to CCTV. Of course, advertising may not have the effect, because many who fight for is ineffective advertising. Although this is not the money ‘hit advertising’ era, But the money is better than no money to advertise good. But no money, how do? Because more SMEs are unable to afford to advertise or advertise, described Despair. You do not have a penny to say in this era of high brand awareness to promote the brand is indeed a bit difficult, The key is how to use a small amount of money to achieve a multiplier effect. This is what I give Let’s Talk [low-cost brand communication and promotion] If a man who is only 100 dollars, at a girlfriend’s birthday is a little shiver, as dinner and a movie, buy roses, coupled with a birthday cake and the like is not enough overhead. But we need to understand what is the purpose of this day, please girlfriend to dinner, watching movies these forms are not important, it is important to move his girlfriend, right? If you go ahead with this 100 yuan to buy the wholesale market rose more than 99, then the effect is not the same concept. So, it depends on how you 100 dollars to spend. Make the brand is the same reason, the money was spent wisely. Our business may be small, not well-known products, the market is small, no money to advertise, but we can use low-cost communication strategy to promote our brand. So I said: ‘The money can also advertise.’ One year we as a small winery to do promotional Shaanxi boss ready to come up with 10,000 yuan in advertising bazaars that day and I said no, a few hundred dollars is enough. Our approach is to allow pigs to our advertising. Because there was a lot on the market sale of pigs, we give 10 dollars for each sale of pigs of folks, so that they can be hung on the neck pigs agree to our ad. Results dozens of pigs on the market is that we all hang re