In sales how to convince customers that.docVIP

 PAGE \* MERGEFORMAT 7 In sales how to convince customers that Business people often have mixed feelings: It is now really bad customers and thinks that his verbal skills to give them to promote their products to the final they are still indifferent. Then it will not despise client vision, angry vent their discontent, and even slander customers. Here, first of all to be clear about one point, the customer is not to ‘settle’, but must be carefully co-operation to achieve a win-win process of interaction. If this point does not straighten out the relationship between the premise of the case, too much emphasis on products and benefits that contacts will be lost and marketing in mind. Then, should go back to consider why they are not interested in the product problem. We may come to reverse thinking: Why should customers choose your product and not the other’s home for? In addition to product profitability and safety of their own, the more important point is how to get from your product is not the same as with the other information and value. So, I am focused on is how to persuade clients to communicate through the rational and realize the ultimate co-operation. 1, contrast The so-called ‘contrast’, referring to their products through effective compared with similar products, in effect, prices, etc. generate more obvious differences, but allow customers to reach a real interest in co-operation. For example, the business in the actual work that often fall into the trap set by the customer in the going against you would use such and such a variety of prices manufacturers have an advantage over you, and rebate services better than you like, etc. thing. This time, experienced business people will quickly see through and resolve such a trap; rather than experienced people too often do not know how to deal with and ultimately allow customers to succeed after the lost opportunities for cooperation. In fact, this problem is not what is a very serious problem, the co