Improve the personalization make SMS marketing.docVIP

 PAGE \* MERGEFORMAT 9 Improve the personalization make SMS marketing Last year, enrolled in an industry conference, although the later did not go because of personal reasons, but the information was reported in. I am very surprised that since then, my phone would constantly receive a lot of SMS messages, almost all land access to social development, and nothing is what is to take what is special, what what sort of quality service. SMS as a convenient means of communication has been accepted, and then developed into a kind of information transmission, they begin to taste of. I admire the spirit of those of a travel agency, but rather say something did not sound good, I really have been tired. Received a maximum of 28 a day, in which a travel agency with the same content sent 5 times. For the most I think do not understand is that there are some places in Chengdu access the content for the market, but sent to me here, I basically did not see it all, we deleted. One of my peers than I have trouble, she could only keep 30 mobile phone text messages, if not promptly deleted, others are not acceptable. Once she forgot deleted text messages these ads, leading to a guest in Kunming, her hair does not receive information on complaints, and other guests came back to deal with already too late. We have to admit that the cell phone as one of the most direct recipient of the information terminal, it has other equipment does not have the advantage, especially as a communication tool, it should be directly compared in any way. From the marketing outreach, dissemination of information there are two kinds, one is pushed, the information provider the information onto a rigid audience, such as television commercials, newspaper ads, anyway, whether you love to see, it still came. Another is to pull that information to provide the audience volunteered the information provided by some specific information, such as 114 units, we are playing 114 requests for information to a teleph