Key Account Sales 10 Ji.docVIP

 PAGE \* MERGEFORMAT 14 Key Account Sales 10 Ji Key Account Sales are known for their high degree of complexity of many factors known to affect. However, after a large number of objective factors, major account sales success factors of the subjective actually very simple: depending on the attitude of sales and marketing techniques. At this point, summing up some of the sales of the errors, for reference. 1. Can not really listen to Sales are accustomed to a lot of describing the novice to alleviate the tension and anxiety sales, or the wrong customer’s silence as acceptance Taotao without a break. So, listen to the sales can easily be overlooked. Statements on the one hand too easily lead to resentment of customers, it also lost access to Customer’s internal information. If you made more gains and losses but said not to divulge information, even more bad. According to many professional marketing research agency’s statistics, people feel comfortable in a sales activity, customer opening time should be about twice the sales. This is more easy to create a good atmosphere for the exchange and contribute to sales mining customers. 2. Eager to introduce products ‘Eager to introduce products’ most likely outcome is at the wrong time, wrong person to say the wrong words. We often see sales and the first person to answer the phone or see touted features and advantages of their products, regardless of whether the right purchasing decisions that affect the general aimless. We know that different functions within the client organization departments and different levels of people, purchasing a key factor in their concerns are different. Are most concerned about the financial sector than the purchase price, technical departments are most concerned about is the advanced technology and compatibility, user departments most concerned about is whether to use convenience, the operation and maintenance departments are most concerned about the stability of operation, the fail