Large-scale developers and brands strategic partnership between the.docVIP

 PAGE \* MERGEFORMAT 5 Large-scale developers and brands strategic partnership between the Recently in the newspaper that the news, is that a well-known water heater with a certain brand of property developers co-operation, that is the well-known water heater to less than the market price to the brand developed by real estate developers to provide water heaters to achieve a new sales model breakthroughs and sales channels change. This is a vendor of a direct supply of such distribution patterns evolve, and from now on after next year, this change in supply and marketing channels will have more battle in the commercial use, and the great potential to replace the proxy mode. This is mostly because the vendors of both direct supply could reduce the transaction costs and market rate. This ‘small profit margins Times’ business and property developers, no doubt, it is very tempting. This is not to explore this mode of supply, but through this junior partnership to explore the deep-rooted relationship more valuable - a large real estate developers and brand strategy of inter-enterprise partnership. So the brand among enterprises in strategic partnership what is it? Bear with what content? I believe that large-scale real estate developers and brand strategic partnership of cooperation between enterprises relationship should look like this: through the sharing of the brand among enterprises, including the impact of consumer data, integrated promotion, capital investment and other aspects of resources to achieve profit and brand shared growth The win-win purpose. If the two companies in the implementation of this strategic partnership of cooperation, the enhancement of corporate influence is very obvious, because I scholarship shallow, just 12 here, briefly, hoping to explore the industry and more. Enterprises can reduce costs, increase revenue Developers for a project (medium, for example: 300 or so) to buy products at below market price to buy a strategic partn