Market mutiny- motorcycle industry screaming.doc

 PAGE \* MERGEFORMAT 13 Market mutiny: motorcycle industry screaming This autumn, the number of harvest does not seem to breath, for being the shop of Old Zhao is a daze. 11 period, the rare golden week. Previous years, this time, one day Maihao a dozen motorcycles, however, to imagine the golden week, and did not bring imaginary gold and silver, on the contrary that, in addition to people coming and going over to see the way to ask addition, there is no further progress, which is anxious to Old Zhao. In order to meet the sales in previous years, grand occasion this year, a specially prepared a lot of promotional materials, did not think was of little use. ‘You see, half a day later, it only sold one. ‘Old Zhao said with frustration. He is the owner of motorcycle sales shop, store distribution is 3,4 a second and third line brands. Before that, with a more affordable price, but also maintain an enviable sales and good returns, but now, others not wait for you open, you turn around turn away, embarrassed to lose your there. ‘The locals are cheaper on the greedy one. ‘This is the Old Zhao’s experience, so he is only a small distribution of the brand. However, how this year’s move was not brilliant. ‘Now, able to sell the two day, three very good啦 . ‘ In fact, such situations are not uncommon. 11 period, the reporter made a special trip to visit the Fuling District of Chongqing City, a remote town, get on such a bleak outcome. According to a press can see, this town center from the Fuling District, about 100 kilometers away, but because of mountain road winds through stop-go to go more than four hours a day, only 2 bus, the villagers access is very convenient, so , the motorcycle is very popular in the townships. However, the reporter found that many of these motorcycle, Yi Liuyan in the town to travel, but most first-line brands such as Jialing, Lifan, Zongshen and so on, second-, third-line brand the pickings are slim. ‘Ago, I shop business was very good,