Market problems left over from the four measures.docVIP

 PAGE \* MERGEFORMAT 9 Market problems left over from the four measures In dealing with problems left over from before the first customer qualitative and quantitative subsequently the remaining issues, rather than taking on everything, finally allowing himself steal sheep. Customer qualitative, is to determine the customer worthwhile investment. After all, the company’s marketing resources are limited, the best steel to take the knife’s edge. Sales and loyalty by the two latitudes, there will be problems left over by customers can be divided into four categories, shown in Figure: Problem quantitative, is to determine the size and resolution of problems left over by the difficulty: It is the policy kind of problem, or promotional type of question? Shipping amp;amp; Returns the problem is still the old inventory of the problem? Is a commercial commitment to fulfill the problem, and whether or not changes caused the problem? The range of clients involved in what and how much is? Within the corporate system is a process that can be solved, still need to play a special report on the additional investment? Made clear the problems left over Lao Di, the business was likely to prescribe the right medicine. Contract system Pairs of star clients, problem-solving implementation of the ‘contract responsibility system’, responsible full follow-up, until the problem is solved. Star customer wants to have sales volume, we should have loyalty to loyalty, is the manufacturer of high quality resources, but also the brand’s main rival. Their remaining issues, the business with the request to consult the report, report it to play. Find better solutions, manufacturers enjoy adult sexual relationships, relationships, a higher level; resolved well, it is easy to crack, to the opponent can take advantage of the machine. Case: A region is a typical retail-based market, A is the M brand took tremendous efforts developed dealer. Xiao Zhang took over the business in the market, fou