Market transformation of the strategic transformation.doc

 PAGE \* MERGEFORMAT 3 Market transformation of the strategic transformation Market sentiment growing and recession, natural Correspondingly business strategy. Exactly how the enterprise can be a huge development for economic growth period? Answer one positive investment. Under normal circumstances, actively investing in growing businesses to achieve rapid development. Terms of manufacturers, actively increase the plant and production equipment, expand production scale to be able to promote the growth of enterprises in the distribution industry, actively shop companies tend to develop faster. Vendor enterprise and circulation enterprises, operating problems, The high growth of the market can become a good cover. Circulation enterprises, for example, when the market is the rapid growth rate of 120%, 10% of the customers to store customer dissatisfaction with the services to maintain the growth rate of 108% of the enterprise. Manufacturer, for example, when the market 150 % rapid growth, even if it is often the inventory shortages, delivery delays, the customer still has the patience to wait for the short, the market is expanding, even though the business problem, not easy to be found. However, when the market will shrink in a depressed situation of the business problems like a volcanic eruption, filling completely, and the results will follow dips. For example, when the market dropped to 90% a year earlier, if there is dissatisfaction with 10% of the customers of the enterprise, not just the performance will be decreased to about 81%, the effect of adverse public opinion by the customer also accelerate the deterioration of corporate performance. Another example is the manufacturers delay the shipment, if the downturn in the market, its share of the market share instantly will be other manufacturers replaced. How business strategy should take in order to respond to market stagnation? Said the market period of change, how strategic transformation? Fun