Marketing charm of the wet.doc

 PAGE \* MERGEFORMAT 6 Marketing charm of the wet 420 million Internet users in China has 150 million Internet users choose to buy goods online, accounting for 35% of the total number of Internet users in the development of the jewelry industry, e-commerce late start, but this does not seem to hinder its strong momentum of development. In my opinion, accurate customer of Diamond Jewelry B2C e-commerce market segment demands and creative is the key to customer demands of information between clients and continue to show the spread of viral, with significant social features, each audience both recipients of information disseminators of information, diamond jewelery electric provider is from B2C trends C2C into the wet age of marketing. What is “wet marketing”? He was referring to a group by polymerization by social software on the Internet, and gentle way to translate them into followers of the brand to give consumers the power to encourage them in creative way to contribute and share content, thus affecting the business of new product development, market research, brand management and new marketing strategy. I consider this new way of marketing for jewelry e-commerce. The advantages of model As we all know, in the traditional jewelry industry, Chow Tai Fook, Chow Sang Sang mainly rely on a favorable position to occupy the mall disguised form of advertising through the silent effect of brand communication and inform. Jewelry electric providers can be combined between the elements of Internet marketing, integration, cross-border cooperation, the depth of interactive experience, is more conducive to the carrying out of marketing, audience and the aspirations of the spread of highly interactive, depth of experience to achieve brand communication, but also the brand and communication between the users become more harmonious, more humid. Valentine’s Day this year, and 520, Kelan diamond “love angels” to help customers achieve more than 20 cities such as