Marketing health care products one of- small departmental operations and customer (employee) training.docVIP

 PAGE \* MERGEFORMAT 11 Marketing health care products one of: small departmental operations and customer (employee) training Some time ago the author of ‘China Marketing Communication Online’ published a paper called ‘health products marketing road must be taken’ in the article, I am honored to be a lot of industry attention, including many of my friends call me hope that I able on the future development of health care products marketing trends and spending more time on actual combat operations. Now for some enthusiastic friends on the topic of continuing concern to express my personal views. Health care products marketing direct way to go is the trend, it is beyond doubt. But the direct approach can be accepted by the market really take some time. On the one hand, our domestic consumers in the media under the influence of fear on the pyramid, such as tigers, that is regarded as a direct mention pyramid schemes, they have kept their mouths shut to avoid the too far; the other hand, are the only issues were a direct think outside the box constraints, does not expressly provide what should be done out of direct marketing. Therefore, direct the implementation of the last one before the season how the sales of health products can be based on existing resources to ensure industry’s sales will not be affected or less affected, many companies are exploring. After I investigated, there are already many health care products companies in trying to operation of a small departmental meeting, and have achieved good results. 1: the advantages of the operation of a small departmental meeting (A): input costs of small Currently on the market of marketing meetings are mostly too large size of the meetings, participants from 300 people to the number of customers ranging 1000; to five meetings per month, each customer 500 people to the meeting as an example. To do a meeting expenses as follows: Car hire: To a car 45 per vehicle per day, 600 yuan Reference (40 per vehicle c