Marketing Luantan.doc

 PAGE \* MERGEFORMAT 14 Marketing Luantan In 2005 passed on such a hurry, the new year, again showed in front of us, may be used to it, whenever this time, we always would have happened in the past year generated a lot of regrets, and then Faced with the new year, we re-establish the ambition, ready to make a big fight. Years ago, several companies took part in the year-end meeting, and attended a dinner of their Board, either at or banquet, the leading speech, subordinate position are such a bore, even the current news media is such a kind of tone . As a marketing person, I have no exception, since 2005 the Chinese market situation, really, in my mind to leave some temporarily unable to erase the traces of riding on the occasion of the New Year, I would like at this noodle about it, because Luantan innocence can also be no methodicalness. Altars and marketing mode Our economic situation is moving towards a strong country, the market there have been endless stream of ‘marketing expert’, ‘master plan’ and ‘branding experts’ and are inflated a geometric pace, the term has also begun marketing novel phenomenon, what ‘Conference Marketing’, ‘Experiential Marketing’’’’guerrilla marketing, marketing inserted bit’, and so the concept of flying. Those who have been extremely demonized marketing experts, both in its own myth of wide convergence of wealth, on the other to establish their status as a master constantly racking their brains to create their own high-sounding marketing theory, what pioneering ‘blasting Marketing Theory ‘,’ new marketing theory ‘and other pseudo-marketing theory litter all over the world, as if more than Kotler Kotler. Marketing did not so complicated to get complicated is the marketing of those trick of the so-called master, in my view, legitimately predatory marketing is a means of wealth, it tied with the war, plunder the wealth of the world’s two means, since it is plunder, then will not necessarily have a certain tricks of effective i