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Marketing managers three times amendments to
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Marketing manager’s ‘three times’ amendments to
Sales were 70 million Chinese! In this huge marketing force, you how to stand out as excellent marketing manager do? The author based on many years of practice, as well as many cases of success or failure of analysis, marketing manager summed up the winning magic: ‘three’ practice.
A high degree of
First, there is a high degree of positioning, doing their own thing to do, avoid pre-empt a pole inserted in the end. When a policy enforcement, the leaders are in greater coordination, guidance role, rather than the details of the implementation of roles. At the same time in the work process, can demand a higher standard ourselves: the enterprise likened to a circle, then China is a larger circle, and the world is a big circle, we must be able to bound out of their own small circle, standing in a larger, higher circle look at ourselves, weigh themselves. Only a highly elevated position, in order to discover their own inadequacies in order to identify gaps in order to work hard individually.
Second, a high degree of thinking. Consider the problems can not be confined to an issue point, but should solve the problem from the surface, from a strategic height to solve the direction problem, that is resolved before doing the right thing, and then the correct way of doing things. There is a famous classic: ‘thinking of the decision on actions, actions a habit, habits decide character, personality fateful. ‘Shows a high degree of thinking will be able to co-ordinate planning for the future. Give you a market, your first consideration is not to talk about which dealers, promotional activities, etc. to do what a tactical problem, but rather is to use systems theory to analyze internal and external environments and devise strategies and strategic plans to achieve ‘Gangjumuzhang’ purpose.
Once again a high degree of theory. If you just want to be good business, you can choose not to pay attention to the
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