Meager micro.doc

 PAGE \* MERGEFORMAT 15 Meager micro Since the advent of the Internet, the world has become different from the Marshall McLuhan once prophet camel that, a lot of media technology accidental byproduct generated, could prompt the world transformed into a city, the planet has formed a city , this is recognized as the first prototype of the concept of the “global village” As technology advances, it is now the global village is already becoming a reality, the meager have swept the country. The latest report shows that by 2015, the number of Internet users in China is expected to more than 800 million June 30, 2012, the number of Internet users in China compared to the same period last year increased by 10.9%, an increase of 538 million, which means that with 40 per cent of China’s per capita access to the Internet in January .2012, according to the China Internet Network Information Center (CNNIC report shows that as of the end of December 2011, China’s microblogging users reached 250 million, an increase of 296.0% compared with the previous end of the year, Internet users use rate of 48.7%. microblogging year developed into an important Internet application used by nearly half of Internet users in China. China’s first rice has a microblogging color CAPE sheets from 2007 to 2009, the microblogging this new term, withering attitude to crack down on the world and become the most popular words in the world in accordance with the relevant public data, as In January 2010, the micro-Bo in the world already has 75 million registered users, so far, over 100 million Sina microblogging users. In view of the above data, the microblogging marketing positions can not be neglected, marketing has entered the era of fragmentation, personalized in this media positions, we have to deal with it? Let us look at a few cases: A plus V bookseller: Only so Muzi Mei selling books as a case, because the marketing of other products are team collaboration, and she is a person in com