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- 2017-05-04 发布于浙江
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New business training for agents
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New business training for agents
Speaking of agent training, as manufacturers are very happy, because through the training of agents, agents can be unified understanding and implementing the vendor will; can improve the agent management theory and practice levels; relevant skills training to help agents; excitation Agents co-enthusiasm, to enhance channel member satisfaction, improve channel loyalty, so that manufacturers and dealers to create a strong collaborative strategic alliances. However, the new enterprise itself is just getting started, many areas are in the testing the waters, faltering! How to train, but it is to think of new enterprises have in-depth problem? According to the author for many years agent of management views on this issue to talk about the following points:
1, business ideas running-in
Husband and wife without a common language will not be long! The same is true for the agents and manufacturers, both sides must concept is similar to many and can be of mutual trust, enhance their marketing standards, expansion of sales of the company’s products enhance the company’s marketing performance. Then such run-in, the run-in what to start? Because manufacturers and dealer enterprises in the concept of culture, thinking, etc., there is a big difference, it will cause a lot of friction and conflicts need to have some time to run-fusion. The meet is also an acquaintance of the couple, knowing each other can there be love each other. Therefore, agents establish a stable and lasting strategic partnership between the agent should first promote the corporate image, the enterprise’s corporate culture, quality of personnel of enterprises and enterprises to ensure sustainable development of the factors. All of these, the main purpose is to build trust and establish confidence, which is the basis for agent training, but also distinct from the general practice of competitors unique. In this regard, we must just right to the use o
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