Nippon use adjust tactics to seek a breakthrough.doc

 PAGE \* MERGEFORMAT 16 Nippon use adjust tactics to seek a breakthrough Ago, the Central China A province, prefecture-level city in a state legislature to do the dealer 100 1687 Wood family boss email to me, saying that the province Nippon A office started to adjust channel structure, to its operation for four years Nippon 1687 Wood-level exclusive rights to cancel, not only that, even painstakingly developed in 10 of its distributors have to be changed more than the direct purchase from the company. 100 owner originally wanted to spend more in 2007, state legislation resources management could be this way, let alone make money, and even the management team more than 10 people to eat in question. 100 co-owner of the province’s other vendors to the state legislature several times mentioned the views of the company’s reply Nippon him extremely disappointed, because Nippon company not only failed to make decisions for their dealer to change the A provincial offices of the decision, but expressed support for the Office of the initiative, claiming that state legislation for the Office was prepared to delegate more powers to local conditions in the office to formulate marketing policies to achieve the second phase of the Nippon strategic objectives. Nippon What are the main adjustments made to the channel? Communication with the boss from the 100, I have a general idea of the state legislature in the A, adjust the contents of the province, mainly in three aspects: An abolition of the regional exclusive agent. From the last century, 90 years into the Chinese market since the state legislature to enact state policy There are two main channels, one channel of policies aimed at major cities, and the other one is for the exclusive agent in the Mainland market, the regional policy. This time, the adjustment in the province, mainly the latter. The policy of the former channel state legislation, it should be a success. This channel policy in Beijing, Shanghai, Guangzhou