Office management of the four magic.doc

Office management of the four magic W is H provincial capital of a beer company, in the H market share of the capital has remained at 60 percent, ranking first. In the H-level city, province - K City, but has not found a breakthrough in open market, because K city of a local beer enterprise, share the same city at the K of up to 60%. To open this market, head office decided to set up an office in K city, all out to expand this market, I was ordered to serve as the Office of the Director. To K city, I quickly organized personnel market in a 10-day research. K City Office to finalize the mode of operation as follows: straight points (sales) combined with a depth (distribution) safeguards. The operational needs of this model contract for more detailed work, more critical as a leader in office, if he stubbornly hands-on, caught in red tape these issues, in terms of grasping the team should deviate from the direction of advance, so to find office management practices to determine their market than the business model seems more important. So what methods or ideas to manage such a away from the head offices of agencies? After much reflection, I have finally established an office in the management of four core: goals, processes, culture and training. And always, always, always from the four core self-examination to improve the office management. These four core has finally become a magic weapon for me winning this market. One goal of the office management is concerned with the process relatively simple, and culture and training needs of the thought leadership of the Office more ... ... One of the core: Target Target before schedule. In the K city, I will be divided into an office target goal, which is sales goals; two objectives, namely, the goal of a lively, new target market, brand-building goals, short-term sales targets, distribution targets. All of these objectives are carried out explicit, concrete, and strive to both meet the ‘SMART’ principle. In the target man