Pet Product Marketing team building.doc

 PAGE \* MERGEFORMAT 5 Pet Product Marketing team building Marketing team in the importance of pet products business Many departments of an enterprise, as market competition intensifies, companies are aware of each product sales in the corporate earnings play an important role model. We can imagine that if the slow sales of our products, our production department, etc. The department also ordered the high efficiency of the work, and finally presented to us is the biggest problem may be increasing the product inventory, backlog will appear the phenomenon of enterprise funds, which is due to slow sales there, so in the marketing department of a company’s marketing team has become the most critical forces of modern enterprise, he not only the survival of the enterprise, but also bearing on the way out and future business, pet products company even more so. Pet products business status of the marketing team Pet industry has gone through, after ten years of development, the industry background is also a variety of practitioners, with the pet and the soaring consumption, making more and more enterprises to enter the pet industry, added more naturally to business resulted in the pet industry is very mature and lack of talent. In my contacts with some of the companies, which tried a variety of approaches to recruit mature and knowledgeable sales staff, but the effect is very bad, could not find the right marketing talent, and A pet food company’s human resources manager familiar, the manager of melancholy, said: “The major recruitment network searched can not find a few people who did pet product sales” forced to only choose the final product marketing experience, no pets some staff, but they appeared after the work of staff induction variety of problems, there are so few common: lack of understanding of the pet, go to the market to visit pet shops do not know what to talk with the owner; not familiar with the market road, spent most of the day to find a pet sho