Pong moneybags pharmacy how to survive-.doc

 PAGE \* MERGEFORMAT 4 Pong ‘moneybags’ pharmacy how to survive? I recently travel Changsha, Shaoshan Lu a people in the Great Pharmacy to go after the shop visit, but also to less than 10 meters next to another pharmacy - Dongtang pharmacy (with 10 years of history, pharmacies) to visit and found a store in the impact of people , although the waterfront with the people of this ‘wealthy’, did not know how to do that. I asked to get rid of dandruff of the lotion, they first come up with its own high-hair products a traditional Chinese medicine, when asked, Yunnan Rainbow Kangwang lotion when they said they Kangwang recurrence (in fact just the opposite, some lasting effects of a number of relatively Kangwang ), while another of the Silla recommended alternative, saying it was definitely not relapse (obviously impossible). They asked the people concerned about product prices, highly recommend their own products. Over-enthusiasm of people difficult to accept. Well, if you are a shop, beside a ‘wealthy’ - large-scale affordable medicines, or other types of large-scale supermarkets, pharmacies. The face of pressure from wealthy squeeze, how do you survive it, the following is the author thinking. 1, traffic Pong with ‘moneybags’ Wealthy high-profile, area, varieties, traffic large, do not you do the work to attract passenger flow, and all consumer education and training, attracting traffic work, let the wealthy do it. You have to do, only how to passenger traffic at sub-part of the wealthy came on it. To do this: You have to research to wealthy store traffic laws, traffic segmentation, traffic psychology. Reflect on ways of streaming. Second, category different from the ‘wealthy’ And Pong hospital pharmacies should fully equipped hospital frontline product is different from drugstore Bang Dakuan exactly the opposite way of thinking. Given that others are wealthy and its strength is naturally much stronger than you, if you want, and moneybags fighting is a stra