Qingdao a native repeat Sumio South defeat-.doc

Qingdao a native repeat Sumio South defeat? In 2005, the Chinese beer market is also doomed to an Enter the Dragon, especially the major beer giant, heavily fortified South China, Pearl River, Yanjing, China Resources, Jinwei beer giants such as the layout of the brewery in southern China have put into operation in 2005, in order to grab more market share among the major brands will also be a tough race, and all this from the beginning of the first original draft beer Tsingtao Brewery started. 3-year break Bureau In January 2005, Tsingtao Brewery, Qingdao, started with great fanfare launch of the original draft beer, brewing for nearly three years of the original draft beer, in January 2005 finally started a large-scale first emerged: * first, overwhelming the production of the original 760 million investment in Qingdao beer PR News ; * Followed by another one advertising director Zhang Yimou and Yang Liping, Qingdao joint decision making of the original eco-commercials press speculation; * Followed by a large-scale underground, outdoor, television advertising; * Followed by the channel, the terminal moves, a large-scale eco-tourism promotion started * ... ... As a new category, Qingdao, as was the Pearl River native ability to lead the beer culture, as a purely health trends, innovation and new product categories in order to build Qingdao native high-end beer market in China’s strong brand position? The predecessor of Qingdao from the former Health South defeat talking about pure raw ... ... Speaking of Qingdao, native, we have another new product from Qingdao talking about pure raw. All along, the Qingdao Beer fighting north and south are all smooth sailing, but the pure draft beer in the South China market experienced sort of a small embarrassment, South District, Qingdao, Qingdao, purely for the health department has done much to promote, market performance but it falls short. Tsingtao Brewery is China’s largest beer producer in the country already h