Remember keep in touch.doc

 PAGE \* MERGEFORMAT 5 Remember ‘keep in touch’ In the previous article, I talked about access to potential customers e-mail address, for the establishment of customer relationships, and achieve the final consumption of significance. So, how to use this resource to achieve the ultimate goal? The answer is: Business News e-mail (Newsletter), discussion groups (DiscussionGroup) or the mailing list (MailingList). These tools are established customers, and will expand the influence of technology marketing, new favorite. A few years ago, Bill Gates had a famous prophecy: ‘Internet will create thousands of millionaires’. A large number of such new rich who have come to the fore in technology, the next began to prosper, an online marketing geniuses. Individual is expected in three to five years, China will be a new birth of a large number of self-made billionaires, and their success is the online marketing, and their wealth magic is that these high-tech e-mail communication tool. They never made a junk e-mail, but through their own web channels such as the collection of targeted potential customers e-mail address, patient work of building, protective relationship with them, patiently to expand this potential customer base. These online marketing tools, is actually a software called listserver different functions. listserver is by far the most most powerful and most intelligent customer relationship management techniques, critical to the success of online marketing, business tool. For example, it can be stored to win all of your potential customers e-mail subscription information, you can very easily on a listserver to store records of 20000 subscribers. Moreover, it allows you to easily manage record subscriber additions and deletions. In fact, as the listserver that a lot of great e-mail communication software such as majordomo, etc., you can go to ChinaByte the ‘repository’ to query and download. There are also Chinese, Shanghai’s ‘Tong Yi’ has recently started