Robust organizational structure quietly fade.docVIP

 PAGE \* MERGEFORMAT 11 Robust organizational structure ‘quietly fade’ Architecture Track March 15, Robust, who is also president of Danone China, Qin Peng, president quietly sneaked into Chengdu, called the Southwest Division of the core staff: Yunnan, Guizhou, Sichuan and Chongqing, 4 to Robust branch person in charge opened a two-day meeting. This means that Robust published in the March 11 regional business unit structure of a formal system for operating the curtain opened. Regional Business Unit will be divided into five Robust ‘fan in’: Southwest, South, East, North and North China, each division have become a ‘mini Robust’, from production to sales will establish a set of their own independent system. Each business unit will firmly grasp the variety of products in this region’s spending habits, to respond quickly to market changes, flexibility to adjust production plans. Since then, the Robust’s history, has experienced three kinds of Yetai structure pattern: from 1989 to venture in August 2001, Robust linear functions have been taken by the system, according to production, supply, and marketing is divided into several major department, then responsible for sales branches across the country; from August 2001 to March 2002, the implementation of the product business unit system, which is Robust history, although the timing of implementation is very short, but for now the implementation of the Regional Business Unit laid the foundation for the system to achieve the organizational structural change in a smooth transition. Structural readjustment is undoubtedly a company’s major strategic shift, it must be external or internal environmental changes brought about. Worthy of concern is Robust in less than 8 months time, has carried out two restructuring, why not? Linear functions of the system Robust Founded in 1989, Xiaolan Town, Zhongshan City, Guangdong Province, He Boquan hiring of five young ‘Robust’ trademark start a business. Robust, according