Seasoning industrys future development trend of 7.docVIP

 PAGE \* MERGEFORMAT 11 Seasoning industry’s future development trend of 7 Since 2003, seasoning industry has entered a stage of rapid development over the past five years, annual growth rate of about 20% of the industry, has achieved annual growth rate of the past ten years more than 10% or more. Currently seasoning industry production has more than 10 million tons, in 2007, condiments and fermentation products of above-scale enterprises output value 91.4 billion yuan, up 27.9%, indicating the seasoning industry, the brand era has arrived. Chinese condiment market after several rounds of industry consolidation and domestic and international capital consolidation, has grown from a relatively backward industry, big leap in transforming into a fierce competition in the market sector. With the escalating consumption, market competition intensifies, seasoning to show to the gentrification trend, the high-end condiments in the further expansion of market capacity, brands, products, market share further. Along with the constant state seasoning industry standards, making the threshold gradually increase, together with international, professional M amp;amp; A have staged seasoning industry concentration will gradually increase the survival of the fittest SMEs will also accelerate. Traditional condiment manufacturers have invested in technological transformation, condiments increasing technological content of products, product quality further improved. Foreign penetration of the domestic market intensified condiment, but because of the regional characteristics of China’s apparent consumption of spices in the next very long period of time, the domestic famous brand will continue to occupy the dominant position. 1, the industry reshuffle of Tai Chi , Japan’s largest soy sauce manufacturer Kikkoman, Japan’s total annual output accounts for 1 / 4, while the second to the fifth business has accounted for 1 / 4, the degree of market concentration is very high. Looking at T