本溪市华夏·山水城营的销推广报告.ppt

展示陈列 ? 网络营销 赞助联合 忠诚营销 关系营销 数据库营销 直复营销 情景营销 事件营销 广告 相互作用的营销 线上 线下 从潜在客群的24小时生活动线、场所的视觉、听觉入手，采取线上、线下营销 户外（广告牌/LED/车体/站停/路牌） 广播电台 报纸 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 全盘推广主题 本溪首席山水人文城邦 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 阶段推广主题 华夏·山水城 形象主题：《本溪首席山水人文城邦》 造成主题：《筑城纪》 《成·城》 景观主题：《尚·山》 《若·水》 《对话。山水。》 《当城市生于山水，我们为之动容》 客户主题：《山水倾城觅知音》 意境主题：《很少人真正懂得山水之妙，当然身在其中的人除外》 《寄情山水，是否想过和杜甫赛一首诗》 《汇聚山水，再现东方人居智慧》 《在向西的潮流中，我们向东》 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 推广表现动线 水墨丹青汇天下 在项目整体的营销推广过程中，我们将采用中国传统的水墨画的表现形式结合现代艺术表现手法，以大气简练的表现结合项目大盘、山水城邦的形象，将项目的整体形象及项目所提倡的新生活方式，项目细节一一展示给客户。 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspo