Higher Vocational Education in the creative teaching method.docVIP

Higher Vocational Education in the creative teaching method Paper Keywords: Higher education, creative teaching methods Abstract: In combination with higher education institutions, philosophy, personnel training objectives and their own experience of teaching creative teaching methods put forward their own proposals in the hope for the vocational education institutions in the advertising creative to make useful work. Advertising creative advertising and art school students learn the necessary skills of a professional, creative teaching is designed to train students in creative thinking, and constantly improve their creative capacity, especially in print ads and television to advertising, to create good, creative work. currently the major institutions of professional advertising and art opened one after another creative courses, vocational colleges is no exception. The fundamental way is to individualized education, vocational colleges and graduate education and undergraduate education very different, so in the form of teaching, teaching methods and teaching goals should be different. First, the four Higher Education Educational Teaching philosophy and the current lack of creative Education in China, the First Congress of Trade Unions, delegates proposed the “teaching, management and educating people, providing services,” the slogan. I school with higher vocational and technical education institutions feature in our school put forward the “production of educating people “slogan, teaching and social practices that should be closely integrated. It embodies the idea of #8203;#8203;educating people of the system is the teaching, management, service, manufacturing and educating people in the time and form of the organic unity, in line with the school of higher vocational education characteristics and social development needs. (A) theoretical knowledge than practical teaching education Creative arts courses with science, psychology, marketing, advertis