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2014 届学生毕业设计说明书 十二生肖造型设计 系 别： 年 级： 学 号： 姓 名： 专 业： 指导教师： 二〇一四年四月摘 要 当前，动漫及游戏产业已经成为新世纪里各国争夺的重要的传媒产业。美、日等国的动漫及游戏产业已发展到比较成熟的阶段，并成为促进经济发展的重要产业之一。我国的动漫及游戏产业起步相对较晚，目前尚处于初期发展阶段。近年来，我国动漫及游戏产业的发展受到政府及社会各界的广泛关注，一股动漫热、游戏热正在兴起。与此同时，我国动漫及游戏产业对人才资源的呼声愈来愈高，许多艺术院校建立相应的系、科以适应新形势的发展，因此，对于动漫及游戏专业的教材的需求也十分迫切。 在动漫的美术设计方面，动漫角色是整个动画片和漫画的灵魂，角色造型的好坏直接关系到动漫影片及故事的成功与否，关系到动漫角色后续开发产品的生存与发展。具有独特性格的动画角色不仅具有很高的艺术价值，而且蕴涵着巨大的市场与利润，可见动漫角色的造型设计是整体动漫美术设计的重中之重。 我们着重对动漫角色造型的设计过程、设计内容、造型思路的培养和灵感的来源，以及造型的多种表现形式等方面进行详细阐述。绘画造型能力的培养，造型基本功的训练，动漫角色造型设计创造性思维的开发，以学习我国民族传统绘画特点和艺术表现手法为方向，使我国的动漫设计能够发展自己的造型风格，设计出具有本土化、本民族特色的角色造型。最后列举了动漫角色不同形式的简单制作方法和商业领域的应用实例。 关键词：动漫及游戏产业 动漫角色 动漫角色的造型设计 ABSTRACT At present, the animation and the game industry has become the new century for all countries of the important media industry, beauty and other countries of the anime and game industry has developed to a more mature stage, and to promote the economic development of important industry in China and one of the anime game industry started relatively late, is still at an early stage of development in recent years, Chinas anime and game industry by the government and the development of social concern, a stream of anime hot hot game is rising at the same time, our country anime and game industry calls for talent resources more and more high, many art and colleges to establish the corresponding department is to adapt to the new situation of development, therefore, for the animation and the needs of the teaching material of professional game is also very urgent. In the cartoon art design, cartoon characters are the cartoons and comic soul, role of modeling is directly related to the cartoon films and the story of success or not, related to the cartoon character subsequent development the existence and development of the products with unique character animation role not only has very high artistic value and it contains the huge market and profit, visible anime characters modeling design is the top