上海香溢花城二期开精盘备战计划2010年11月.ppt

Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd.;这个冬天有点冷……;风云突变;强敌压境;What’s more;;这个冬天注定不同;Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd.;这个冬天的优雅传奇;从目标出发;100套目标;结果来自过程;11月;;;100%;明星产品;金牛产品 41%;客户分类模型;客户分类模型;价格承受力;喜欢外出购物、吃饭和游玩。喜欢在长三角地区旅行等休闲活动。休闲和娱乐比较考虑经济承受能力，计划性很强，不太进行较高的娱乐和购物消费。生活和工作节奏较快，追求快捷和便利。 ;客户解读‖客户偏好;基础型客户;关注重点;;11月;巴黎春天［淮海路］;2010.12.11-12 2010.12.18-19;※制定相关约定协议，激发外拓“销售人员”； ※在目标客户中再做细分，使来访客户更理解项目特性，增大成交机会； ※充分利用银行高端客户方面的资源优势，导入本案有效客群。;※在首轮预约量不足的情况下，可制造现场人气促进意向客户预约； ※也可作为产品推荐会,使预约升级的客户与目标客户相互促进成交。;同策内部资源;竞品截流;;;;短信/ 彩信;Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd.;Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd.;Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd.;Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd.;Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd.;Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd.;Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd.;Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd.;Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd.;Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd.;Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd.;Evaluation only. Created with Aspose.Sli