联想大篷车乡镇巡演策划案.pptVIP

* ??? 2011 Lenovo Confidential. All rights reserved. * ??? 2011 Lenovo Confidential. All rights reserved. * ??? 2011 Lenovo Confidential. All rights reserved. * ??? 2011 Lenovo Confidential. All rights reserved. * ??? 2011 Lenovo Confidential. All rights reserved. * ??? 2011 Lenovo Confidential. All rights reserved. * ??? 2011 Lenovo Confidential. All rights reserved. * ??? 2011 Lenovo Confidential. All rights reserved. * ??? 2011 Lenovo Confidential. All rights reserved. FY14 6-8月大篷车活动指导 2014.6.24 1、国家家电下乡政策结束后，缺乏对乡镇客户购买欲望的刺激，乡镇销售增速大幅下降； 2、乡镇大篷车活动已被证明是有效的乡镇推广的活动； 3、FY13 12-3月在5个省试点“联想下乡”取得成功