外贸函电【2016新版】.ppt

Writing skills of Business Correspondences 外贸英文函电写作技巧 Introduction English business correspondence or business letter is a written communication between two parties. It is a means through which views are expressed and ideas or information is communicated in writing in the process of business activities. It is to learn both the language and the professional knowledge (in other words, to learn the language you are going to use when you work). objectives After the completion of this lesson, you are supposed to: comprehend and master the basic writing skills for various types of business correspondence. be familiar with the general conventions as well as main procedures in international trade practice. conduct business, make quick and correct reactions to the business information and make business concluded in real life situations. contents The contents of Business correspondence involve many aspects of international business trade, mainly include : Establishing business relations; Inquiry; Offer; Counter offer; Acceptance; Order; Payment; Shipment; Insurance. Part OneLayout of a Business Letter Contents Objectives Leading In Sample letter Language Points Summary Assignments Case study Objectives Upon completion of this part, you should: be familiar with the layout of business letters. know the formats of business letters. know how to address the envelope. Leading In Name the ways of communication you know What is the layout of an English letter? Ways of communication Telephone Fax E-mail Letter Telegram Telex Warming up Layout of Business Letter Letterhead Generally, a letterhead will include the company logo, companys name, address, telephone number, fax number and email address, and the web address if available. 信头的写法：2种格式 信头一般印在信纸上端的中间，但也可印在信笺的左上方 1）平头式 Richard Thomas Baldwins Ltd. 151 Gower Street London, SCT 6DY, England Tel F