商务英语材料.pptVIP

* 2.Identify the purpose of the writing in the beginning We are pleased to invite you,to visit CHERY during May and June, 20--. Email of invitation: * 2.Identify the purpose of the writing in the beginning  Email of announce : I’ll pleased to announce that... * 2.Identify the purpose of the writing in the beginning Email of thanks: . I am writing to thank you for the hospitality youextended on my recent visit to your country * Letter of apology: First of all, we must apologize for having notgiven you any news about you present order. 2.Identify the purpose of the writing in the beginning * 开头：告诉相关人员公司将有最新的SAP内训课程 2.Identify the purpose of the writing in the beginning * Using Positive Language * Using Positive Language 多使用主动语态（Use active voice more）句子的主语为动作的执行者时，谓语的形式称为主动语态； 句子的主语为动作的承受者时，谓语的形式称为被动语态。 商务电子邮件中，多使用主动语态会使电子邮件风格直接有力，句子结构简洁明了。 比较以下例子，您会发觉哪一种更为直截了当？ * Using Positive Language Everybody likes Tom . 大家都喜欢汤姆。  Tom is liked by everybody . 汤姆被大家喜欢。 * Using Positive Language He wrote an Email . 他写了一封信。  An Email was written by him . 这信是他写的。  * Using Positive Language 避免使用否定的表达（Avoid negative wording） 人们经常在抱怨时使用否定的词或短语， 这种表达常隐含对读者批评或责备，因此不利于商务沟通。 商务沟通的目的不是为了批评或责备对方，也不是故意让对方感到内疚， 而是为了劝说对方采取有益的行动，提供信息，解决问题。 * Using Positive Language You did not send us your budget by the end of the month. Could you please send us your budget by the end of this month?” * You did not send your payment on time. We did not receive the payment on time. Using Positive Language * The names of interested participants should be sent to me. Using Positive Language If you do not have any questions, that’s all for today! * Use small paragraphs * 使用小段落（Use small paragraphs）? 商务电子邮件的原则之一是将一商务主题分为几个小话题，然后每个小话题都用一个段落来阐述，保持每个段落短小精悍。 使用小段落，便于读者阅读，把握所读的材料的主要内容。 Use small paragraphs * Use small paragraphs Dear Mr. Wilson,As you will remember from our telephone call, we have recently beenexperiencing a number of difficulties