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市场营销课教授教化反思(国外英文资料)
市场营销课教学反思(国外英文资料)
Reflection on marketing course teaching
?
???? Just come into contact with the basis of marketing in the course of time, I think this course is to keep some of the basic marketing theory to teach students, is teacher lectures, students listen to the teacher in class, and students do the corresponding exercises after class. Results in the actual teaching process, students learning effect is not optimistic, quick response, carefully read the books students, teachers or havent had finished speaking, he understood; The slower students dont know what youre talking about, and some of the students are distracted and dont hear what youre talking about, and the class is over. This kind of teaching method is very bad for the students learning development and creative thinking ability. Marketing foundation is a practical strong discipline, its theory in real life a lot of sales scenarios have application of it to cultivate students to understand the professional, enhance the social adaptation ability of students has the vital significance. Therefore, in the process of marketing teaching must start with a new teaching idea and teaching theory as the instruction, according to the new curriculum standard, to explore teaching methods and strategies of marketing teaching to excavate students potential, improve the students own quality, especially the use of theory should actual problem ability. Here are some reflections on my teaching practice:
????? First, use teaching method, stimulate study interest
Students motivation comes from their strong desire for knowledge and interest in what they have learned. The greater the interest, the more motivation to learn, the better the learning, the more obvious the learning effect. Students to real life many merchant promotions have contact, also slightly to understand, and studying the purpose of the secondary vocational school is to find a good job, in the school graduates work in the marketing examples of achievement le
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