商标的特点与翻译doc.doc

目录 引言························································· 1 商标的种类··················································· 1 文化现象····················································· 2 商标的寓意··················································· 2 英文商标翻译的策略··········································· 2 商标英译汉技巧··············································· 3 商标翻译的注意事项··········································· 4 （一）、简洁明了··························································· 4 （二）、用词恰当··························································· 4 （三）、体现产品特色········································