中国果汁市场调查.pptx

Import juiceMarketing research;content;Marketingenvironment;Product category;New flavors are well accepted by Chinese fruit/vegetable juice consumers, who are very keen on the new and exotic. ? Chinese consumers prefer orange flavors for their fruit and vegetable juices. Other popular juice flavors in China include grape, pomegranate, apple, and carrot. ? Leading flavors for juice drinks (products comprised of up to 24% real juice) were orange, mixed fruit, and lemon and lime. ? Leading flavors in the liquid concentrate market are by breakdown volume: orange (48.5%), apple (24.5%), and mixed fruit (9%). ;Marketing distribution;Marketing volume;Consumer analysis;Increasing COMSUMPTION;REASONS;reasons;reasons;Leading companies;1.CHINA HUIYUAN JUICE GROUP ;China huiyuan juice group;CHINA HUIYUAN JUICE GROUP;2. Minute Maid Company ;3. LOTTE BEVERAGE Company ;4. DEL MONTE Juice Company ;5. WOONGJIN Juice Company ;6. NEW SEVEGEP Juice Limited;7. SUNRAYSIA Juice Company;Price analysis;Hong Kong IMPORT JUICE MARKET;Hong Kong IMPORT JUICE MARKET;Hong Kong IMPORT JUICE MARKET;CHINA IMPORT JUICE MARKET;surmmary