国际市场营销教材课后名词解释.docVIP

International Marketing Terms Defination Defination Define the following terms: international marketing P9 International marketing is the performance of business activities designed to plan, price, promote, and direct the flow of a companys goods and service to Consumer or users in more than one nation for a profit. controllable/uncontrollable elements P10 The elements of business environment which under/beyond the the control of companies. domestic/foreign uncontrollables P11 Aspects of the domestic/foreign environment that are beyond the control of companies S