小组作业Business ethics概要1.ppt

Company Logo LOGO honesty Honesty can help enterprises to develop Company Logo Company Logo Haier smashing refrigerator 1985年，海尔从德国引进了世界一流的冰箱生产线。 In 1985, haier has introduced the world-class refrigerator production line from Germany. 一年后，有用户反映海尔冰箱存在质量问题 A year later, there are quality problems users reflect the haier refrigerator The Case about honesty The Case about honesty 海尔公司在给用户换货后，对全厂冰箱进行了检查，发现库存的76台冰箱虽然不影响冰箱的制冷功能，但外观有划痕。 Haier company after to users exchange, refrigerator factory for the inspection, found that though does not affect the inventory of 76 refrigerator refrigeration function, but the appearance of scratches. Company Logo The Case about honesty 时任厂长的张瑞敏决定将这些冰箱当众砸毁，并提出“有缺陷的产品就是不合格产品”的观点，在社会上引起极大的震动。 The then director of Mr Zhang decided to put these fridge smashed up in public, and put forward the defective product is not qualified products point of view, and caused a tremendous commotion in the society. Company Logo The Case about honesty Company Logo There are many dishonest phenomenon in society Company Logo A news “Duck posing as a lamb case in Yuncheng Recently, the Municipal Food and Drug Administration of Yuncheng City investigated 4 cases with duck posing mutton. The small retailer has been in the prison. Business ethic is very important to the company. Customers can be assured to buy because of the businessman’s sincerity.If businessman want to get more profit,they deceive consumers to buy the fake?goods. Finanly, they will get bad. Thank you Company Logo * 素材天下 Company Logo LOGO 素材天下