bpr01-the development of management and technique(中英文).pdfVIP

The Development of Management and Technique 管理和技术的发展 Department of Automation Tel : 86-10 Tsinghua University Mail: liqing.thu@ 李清教授 Beijing 100084, P.R.China Why the need for change? 为什么需要变革 § 1、在竞争不断增强的市场中 § Change is driven by the need to compete 进行竞争和谋求生存的需要驱 and survive in an increasingly competitive 动了变革的发生。 market place . – The development of global markets, together – 市场全球化的发展以及通讯技 with advances in communications and 术的进步已经完全改变了企业 technology, has completely altered the business environment. Businesses today face 的经营环境。如今的企业面临 cut-throat competition. To prosper 着严峻的竞争。企业要繁荣就 companies need to be leaner, more nimble 必需更精简，更迅捷，更具快 and responsive . They must be able to drive down their costs, improve the quality of their 速响应性。企业必须削减成本、 goods and services and adapt to changes in 提高产品质量、改善服务、以 the marketplace. This requires a radical 及适应市场的变化。这就需要 change in a way businesses are organized. They must break away from the old 对经营过程进行根本性的变革， organizational paradigm, use Information 必须打破旧的组织模式，创造 Technology creatively and utilize the skills 性地使用信息技术，充分利用 and energy of their staff. 其员工的技能和能量。 Page § 2 § 2、今天的变革是对经营环境根本 § Present day changes are an evolutionary response 改变的进化性反应。