公交车移动电视的社会现状及改良途径的传播学思考（The social status of bus mobile TV and the communication thinking of improvement approach）.docVIP

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2017-07-22 发布于河南
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公交车移动电视的社会现状及改良途径的传播学思考（The social status of bus mobile TV and the communication thinking of improvement approach）.doc

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公交车移动电视的社会现状及改良途径的传播学思考（The social status of bus mobile TV and the communication thinking of improvement approach）

公交车移动电视的社会现状及改良途径的传播学思考（The social status of bus mobile TV and the communication thinking of improvement approach） The social status of bus mobile TV and the communication thinking of improvement approach Liuzhaoyuan At 17:32 on December 14, 2007, source: Peoples Network - media channels [size] small print message forum fanchon mobile phone reviews error correction E-mail recommendation: Abstract: Nowadays, bus mobile TV has been popularized in most cities in china. This new form of media develops at an alarming rate, and there is also a need for improvement when it brings information for passengers and passengers. This paper tries to analyze the current situation and Prospect of bus mobile TV, so as to find ways to improve it so as to obtain a broader living space. Key words: bus mobile TV; present situation; improvement; communication thinking Text: Mobile TV is a new concept of mobile information type outdoor television media, it uses the worlds most advanced digital television technology, television programs transmitted by wireless transmitting and receiving method of ground, can be installed in any receiving device bus, rail transportation and other mobile carriers to receive a clear picture of the mobile tv. [1] Since 2000, Shanghai officially launched the bus mobile TV system and service system, many cities all over the country have begun to use in two or three years, and quickly spread all over the major cities. Digital television can be divided into three modes: satellite live broadcast, wired and wireless transmission. At present, the bus digital mobile TV is a single frequency network through transmitting signals, so that the coverage rate of digital signals can reach more than 90%. Within this range, passengers can receive high-quality television pictures by wireless reception. This emerging mobile media has many advantages that traditional media does not have, and there are drawbacks that need to be improved. Social status of bus mobile TV At present, C