2008年第一季度跨国公司社会责任缺失案例(Transnational corporations lack of social responsibility cases in the first quarter of 2008).docVIP

2008年第一季度跨国公司社会责任缺失案例(Transnational corporations lack of social responsibility cases in the first quarter of 2008).doc

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2008年第一季度跨国公司社会责任缺失案例(Transnational corporations lack of social responsibility cases in the first quarter of 2008)

2008年第一季度跨国公司社会责任缺失案例(Transnational corporations lack of social responsibility cases in the first quarter of 2008) 01, SONY: Problem TV test kick the ball. Event playback: 2008 January 1, Mr. Zhang in Guangzhou Suning Appliance Tianhe flagship store purchased two SONY LCD tv. January 3, the television to the home late, open packaging test TV effects, found that the TV signal reception is not good, can not be normal viewing. The original cable network more than 40 Taiwan, but their TV only receive more than 20 units, and the image is not clear, and the remaining more than 20 units simply can not watch. Taking into account Suning company commitment, such as dissatisfaction with the product may be returned within 7 days. Immediately, Mr. Zhang called Sue Ning appliance complaints, detailed registration of purchase information and related circumstances. On January 4, Mr. Su suggested Mr. Zhang call the SONY service hotline. SONYs service says it will be available for repairs only 7 days after the warranty. Taking into account Sunings return time is 7 days, Mr. Zhang on the 5 evening of January again called Suning, the same did not get a specific reply. After being pushed back and forth by manufacturers and businessmen, Mr. Zhang welcomed the new year very reluctantly. After much trouble, Mr. Zhang finally changed his new tv. But Mr. Zhang also questioned: Suning the provisions of the return time is 7 days by the consumer Sony Corp to report fault detection after return, while SONY warranty requirements can come 7 days before the detection, it is inevitable that there are tricky consumers doubt among manufacturers. Comments: the use of time to avoid the return of small smart, I do not know is not SONY headquarters mean. But anyway, I believe Mr. Zhang in the future buy SONY products, have to ponder, and Mr. Zhangs relatives and friends and relatives around these consumers, will be on SONY, this is with special respect the power of word of mouth, dont know SONY ever. 02 M

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