浅谈网络营销挑战传统营销（Network marketing challenges traditional marketing）.docVIP

浅谈网络营销挑战传统营销（Network marketing challenges traditional marketing） Network marketing is to adapt to the development of network technology and the needs of social change in the information network era, using the network and advanced digital media technology to carry out various commercial and trade activities. The emergence of network marketing is a challenge to traditional marketing. It is a revolution in the field of circulation. With the implementation of comprehensive, high speed digital networking and electronic enterprise development network and the financial industry? Network marketing of this new thing will gradually replace the traditional marketing model has become the main business of the century?. First, the concept of network marketing Network marketing is a kind of promotion way to realize marketing goal by means of Internet, computer technology, communication and digital interactive media. It has the limitation of using Internet, computer and communication technology to span the time and space, and make the enterprise directly face the global market and the market and reduce the intermediate link and interactive and personalized promotion. The network marketing and the traditional marketing method are different in the marketing idea, the personalized product provision, the marketing channel, the consumer demand, the dissemination pattern, the management way and so on. Two, network marketing challenges traditional marketing The emergence and development of network marketing make the marketing itself and its environment change fundamentally. With the development of Internet, network marketing is challenging the traditional marketing with its strong competitive advantage. The prospect is very wide. The advantages of network marketing are mainly manifested in the following ten aspects 1. because the Internet has broken the time and space barriers? In the network store can not only realize the all-weather business? And store not confined to a corner? But can