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便利店经营小技巧(The convenience store business tips)
便利店经营小技巧(The convenience store business tips)
Business tips: business starts from the small
According to the survey in each Tianfu convenience stores each spent less than $20 of consumers accounted for 68.2%, only 8% of more than 40 yuan, basically no more than 100 yuan. Therefore, the convenience store must do well, must start from small, completes each business. Different from general supermarkets, convenience stores can sell daily necessities, but also provide a variety of convenience services, such as free supply, boiling water on behalf of the payment, mobile phone charging, for inflating a bicycle, printing photos, print digital photos, collecting dry cleaning, booking flowers, do online store, copy and fax, collecting EMS help mail, booking all kinds of tickets and set up self-service payment terminals, even for training registration, booking examination materials, the depth of community residents value-added services, help gather popularity etc..
In addition, because the main consumer groups, the convenience store is positioned at the age of 30 students and workers (accounting for about 80% of the total customers), according to the characteristics of this group is easy to accept new things, strong spending power and the pursuit of fashion products, so in the choice of commodities should pay attention to innovation and renewal, combined with the main fashion melody.
Tips: reasonable arrangement
1, convenience stores in order to facilitate fixed customers shopping convenience, it is necessary to ensure that the major categories of goods placed as far as possible unchanged.
2, the special offer commodity Duitou display stores should be eye-catching, Duitou shoulds not be too big, too complicated, so as not to affect the Duitou effect, reduce the unit sales of stores.
3, the shop aisle set at about 80~90 centimeters, different from the supermarket design. According to the peak period of the store, arrange the layout of the goods reasonably, separate the difficul
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