重塑服装价值链 中国品牌如何赢得尊重（Reshaping the value chain of clothing, how can Chinese brands win respect）.docVIP

重塑服装价值链 中国品牌如何赢得尊重（Reshaping the value chain of clothing, how can Chinese brands win respect） In the face of the disadvantaged status in the global apparel value chain, China garment enterprises need the courage to reshape the value chain, change its position in the value chain, the Chinese clothing brand to win social real respect. Enterprises can start from the core of value chain design, marketing, strategy, and find ways to solve the problem. Design is the root In order to enhance design and development capabilities, appropriate long-term investments need to be maintained. Prior to this, Chinas garment enterprises can also focus on the following aspects - Train designers to have a strong heart. quot, when dealing with foreign designers, found that coffee can never be delayed. This is the peoples life, culture is slow, slow. Beijing ASAT Group Chairman Hua Xia said with deep feeling, in addition, even if he is not a big name designers will have a heartfelt pride. In the summer, domestic designers compared with them, from the way of life to the inner values are different. Foreign designers do not necessarily sell everything they design, but they have full confidence in themselves. Most designers in the country are still in order to survive, if the design is not done, may be scolded by the boss, the bonus can not get. Therefore, the enterprise should give the designer enough respect, because it will take a long time to train the designers confidence. Make design system management well. Design and development is a systematic project, including the preliminary planning and overall layout, including the design of the middle development itself, including the market system later finished the operation of these links between system management, otherwise easy to touch each other. Domestic clothing enterprises often pay attention to the amount of product running, which is obviously not conducive to the continuous development of design and development and the appreciatio