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《高级综合商务英语1》参考解答
Text B
I. Speaking
1. Discussion
1) People in Franceworried the park would contribute to the destruction of French
culture. French farmers blocked transportation and entry to the park. Many potential
European amusement parks, becausemany Europeans were wary that prices might be
unexpectedly highonce they got to the park.What¶s more,the Parisian climate was
too much colder to attract many winter visitors to the park. Finally,the no-alcohol
policy in the parkdispleased theGerman and U.K. visitors.
2) Disneyagreedto make French the first language in the park. It also added some
attractions to cater to French tastes.n the I meantime,Disney lowered prices,
eliminated its no-alcohol policy, and promoted the park more heavily while putting a
moratorium on receipt of its royalty payments.
3) Hong Kong is Asia¶s largest touristdestination, witha betterinfrastructure and
higher family incomes than does mainland cities.Further, Hong Kong is presently not
a family-oriented destination, and the Hong Kong government thinks that a Disney
theme parkcan change that condition, thus bringing in a type of tourist who would not
visit otherwise.Finally, Disneyalso saw it as a way to improve its relationship and
business opportunities with China.
4) Things need to be considered include: the cost of ransport air t and hotel;
Competition with other amusement parks in China; and finally, the question of
affordability. The joint venture is planning to build smaller, more affordable hotels to
cater to Chinese visitors.
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